SUCCESS Talks Collection February 2014
SUCCESS Talks collection featuring Gary Vaynerchuk and Alex Minicucci.
Gary Vaynerchuk has been disrupting conventional marketing wisdom for years. It started with his family's wine business and has carried over to his new company, VaynerMedia. SUCCESS couldn't resist the opportunity to sit down with Vaynerchuk in order to discover his secret formula to entrepreneurial accomplishment. You'll be surprised to learn what it has to do with boxing.
"Seventy percent of consumers want to hear from their favorite businesses and most prefer it via text message. Do you have any unread text messages?" This breakthrough thought is the foundation for Alex Minicucci's business, SMS Masterminds. A champion of mobile's potential to drive business growth and sustain customer loyalty, he is paving the way for small businesses to shake up their current marketing.